Resume

Contact Trevor Turnbull now: trevor [at] trevorturnbull[dot] com

SOCIAL MEDIA | ONLINE MARKETING | BUSINESS DEVELOPMENT

My experience as a business owner, account executive and social media consultant has allowed me to understand business from all perspectives. I have worked with a number of large brands in implementing social media and online marketing strategies to generate new revenue streams and provide return on investment.

As a business development professional with a 7+ year record of achievement and demonstrated sales success, I have built exceptional business relationships with my client base. I am adept at driving the growth of company revenues and forging strong relationships with clients.

Key Expertise

Online Marketing
Organic Traffic Building
Keyword/Market Research and Content Strategy
Pay Per Click (PPC Campaigns)
Content Development, Optimization and Syndication
Video and Podcast Development
Link Exchange and Building
Social Media Integration
Google Analytics, Tracking, Goals and Funnels
Social Media Marketing
Social Media Consulting
Social Media Strategy
Social Platform Development
Social Media Contesting
Social Media Monitoring
Social Media Measurement
Business Development
Consultative Selling Approach
Professional Networking
Solution Selling Strategies
Territory Growth/Development
Hi-Impact Sales Presentations
Team Building Skills
Effective Proposal Writing

Experience

Consultant
T3 CONNECT Consulting
http://t3connect.com
September 2009 - Present
Conduct Social Media Audits and Discovery Sessions to assist with the implementation of online marketing strategies
Utilize social media monitoring tools to protect and enrich client’s online reputation
Implement social platforms to encourage engagement and participation while opening new revenue streams
Core Competencies: Social Media Audits, Consulting, Training, Marketing, Contesting, Video Production, Platform Development, Keyword and Content Strategy
Co-Founder, Producer
Sport-Fan Connect
http://sportfanconnect.com
September 2009 - Present
Facilitated the Sport-Fan Connection Tour through professional network
Developed Content, Videos and Interviews for website (Sport Fan Connect, Grey Cup Fan Connect)
Implemented Social Media Integration Strategy (Sport Fan Connect, Grey Cup Fan Connect)
Contributed to informational e-Book (Sports and Social Media Predictions 2010)
Syndicated article on CFL.ca (2009 Grey Cup - The CFL Fan Experience)
Core Competencies: Social Media Strategy, Content Production, Video Production, Professional Networking
Account Executive
zu - an interactive agency - Saskatoon, SK
http://zu.com
September 2008 - September 2009
Oversaw business development functions including networking, identifying target markets, establishing and meeting sales goals
Managed Customer Relation Management software (SugarCRM), consultative sales approach and negotiated contracts
Consulted with clients in implementing award-winning social media platform and strategy (Calgary Stampeders, 2009 Grey Cup Festival)
Developed content for and participated in live webinars (Social Media for Beginners, Social Media for Sports)
Core Competencies: Business Development, Social Media Consulting, CRM, Project Management
Partner, COO and Business Development
Onewebsite Design and Development - Saskatoon, SK
http://onewebsite.ca
May 2007 - May 2009
Oversaw business development functions including networking, identifying target markets, establishing and meeting sales goals
Consultative sales presentations, contract negotiations and order fulfillment
Facilitated project management, CMS (Wordpress) training and online marketing consulting
Core Competencies: Business Development, Project Management, Training, Business Operations, Online Marketing Consulting
Account Executive
Knight Signs - Saskatoon, SK
http://knightsigns.ca
December 2005 - May 2007

Managed Saskatchewan/Alberta sales territory by developing new business leads by networking and utilizing “Dodge Report” lead generator.

Consulted with prospective clients using consultative sales approach.
Coordinated all aspects of projects including design, surveys, manufacturing, permits and installation.
Exceeded sales targets of $500,000 yearly sales revenue by 32% ($660,000)
Core Competencies: Business Development, Project Management, Consultative Selling
Account Executive
Pattison Sign Group - Saskatoon, SK
http://pattisonsign.com
May 2003 - December 2005
Established recurring revenue by managing and building on existing lease portfolio
Outperformed budget expectations by over 120% in 2004. Improved on 2003 total sales volume by over 700% in 2004.
Named top salesperson in Saskatchewan based on volume in 9 of 17 months from May 2004 to Dec 2005.
Named top salesperson in Western Canada based on percentage to sales budget in July 2004 and Oct 2005.
Core Competencies:Business Development, Project Management, Consultative Selling, Lease Portfolio Management

Education

Bachelor of Commerce
University of Saskatchewan - Saskatoon, Sk
September 1999 - May 2003
Major: Marketing & General Business
U of S Huskie hockey team member - participated in 1999 University Cup
Business
Iowa State University - Ames, IA, USA
January 1999 - September 1999
Iowa State Cyclone hockey team member - 1999 ACHA National Champions

Interests

The Arts:
Music
Guitar
Production
Film
Writing
Photography
Lifestyle:
Athletics
Hockey
Language
Film
Traveling
Learning
Culture:
Commerce
Entrepreneurship
Personal Growth
Society
Philanthropy
Sustainability

Skill Set Table

Skill Name Skill Level Last Used/Experience
Wordpress Expert Currently Used / 4 years
Google Webmaster Tools and Analytics Advanced Currently Used / 4 years
HTML and CSS Intermediate Currently Used / 4 years
Subversion (Versioning) Beginner Currently Used / 4 years
Photoshop Intermediate Currently Used / 3 years
Illustrator Intermediate Currently Used / 3 years
InDesign Advanced Currently Used / 3 years
Dreamweaver Beginner Currently Used / 3 years
iMovie Advanced Currently Used / 1 years
Quicktime Intermediate Currently Used / 3 years
Mac OS X Advanced Currently Used / 4 years
Windows XP Advanced Currently Used / 10 years
Microsoft Office Advanced Currently Used / 12 years


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