Agencies Need to Think More Facebook, Twitter, Less TV
Venture Capitalist Fred Wilson Tells Marketers They Should Not Buy Media but ‘Earn’ It by Michael Learmonth Published: April 07, 2009 NEW YORK (AdAge.com) — Union Square Ventures partner Fred Wilson has seen the future, and it’s in “earned,” not paid, media, which has big implications for marketers, agencies and, of course, the media itself. [...]
