Trevor Turnbull

Recently, we looked at media usage trends, which showed the rising numbers of media consumers that are using social networking sites, reading blogs, and viewing Internet video, among other forms of digital content. Not surprisingly, as these new forms of media consumption grow, so too grows the number of marketing dollars being poured into them. [...]

Today, Facebook is releasing a platform upgrade and making their Pages product more like user profiles.  These changes provide great opportunities for marketers who are seeking to leverage the power of social media by engaging the masses. As Facebook continues to evolve, brands will need to rely on true experts in social media marketing more [...]